FOR IMMEDIATE RELEASE:

NEW LINE CINEMA INKS 'LOST IN SPACE' TRADING CARD PACT WITH INKWORKS

New York, NY, July 16, 1997 - New Line Cinema has announced a deal with Inkworks to create two all-new lines of collectible trading cards for its blockbuster franchise Lost in Space. Inkworks, a leading publisher of entertainment cards, was selected to produce trading cards for both the classic 1960s television series and the upcoming feature film. An $80 million space adventure, the Lost in Space feature film is slated for release by New Line Cinema in April, 1998.

Comments David Imhoff, Senior Vice President, Worldwide Licensing & Merchandising, New Line Cinema, "Inkworks has quickly earned a reputation for developing high-quality and innovative cards that also break boundaries in the trading card market. Their passion, attention to detail and flair made them the obvious choice for handling a property with this wide-ranging scope."

Adds Allan Caplan, title, Inkworks, "We are absolutely delighted to be working with New Line Cinema again, and are excited about the creative prospects for both sets of cards. We hope to bring back the good feelings of a classic age of television, while simultaneously creating the intensity and excitement of a blockbuster sci-fi film for a whole new generation."

Both collectible card sets will feature UV-coated, 90 full-bleed and unique images (front and back) produced on premium quality card stock.

The Classic Series:

Officially licensed for the first time in more than thirty years, "Classic" Lost in Space trading cards will be released to the public on November 5, 1997. Geared towards baby boomers and guaranteed to evoke nostalgia for the beloved original series, the 90-card set will be highlighted by rare photos and restored vintage images. As an added highlight, preview shots of the new movie will be found in the Classic series through a 9-card subset.

The Feature Film:

As adventuresome as the new movie, the feature film trading cards will re-tell the entire movie story, as well as feature exclusive art, character cards, and information on the vehicles, spaceships, equipment, etc. This set isgeared for both the avid collector and new fans, who should also look for opportunities to win incredible Lost in Space premiums through redemption cards. In addition, the Lost in Space feature film cards contain a minimum of three levels of Bonus Cards inserts.

New Line Cinema recently named Trendmasters as the master toy licensee for 'Lost in Space,' as well as publishing deals with HarperPrism, Scholastic and an advertising campaign with Altoids. New Line Cinema also plans to partner with the Sci-Fi Channel in a series of cross-promotional opportunities beginning this fall.

Inkworks is a cutting-edge non-sport trading card company established in 1995. They are the only major card manufacturer that has established an Inkworks Guarantee that assures collectors that each display box contains defect-free cards and a complete set (90 cards) or Inkworks will replace them free of charge, while supplies last. Inkworks pledges the highest quality, production, printing and packaging. Inkworks' other licenses include the James Bond Connoisseur's Collections, Vol. I-III, Sliders, Men in Black, Starship Troopers, and New Line's highly-anticipated feature film Spawn.

Lost in Space cards will retail for $1.79 for an eight-card pack. Available wherever trading cards are sold, or through Cards Direct (919) 873-1316, or to locate comic book stores in your area call Comic Book Locator, toll free at (888) 266-4226.